Case Study:

Engineering Website Design – Almasah Consultant

Scope of work:

About the project:

Almasah engineering consulting office provids engineering design and project management services for more than 20 years. Almasah office has a track record of achievements and a wide variety of projects. Desline was requested to make engineering website design that demonstrates the best works and the most prominent office services, mentioning the office’s achievements and presenting the projects in the best way, in addition to speeding up the website and configuring it for search engines and translating the content into English.

Challenge

The challenge was to transfer a well-established engineering office to the digital world, and the way of showing and distinguishing its projects among competing engineering office projects in design.

Solution

We focused while designing the Almasah office website on: - Building trust with the website visitors by mentioning the achievement numbers and adding the logos of the most prominent clients - Displaying the most prominent office projects with a keen on diversification - Aesthetic design and ease of use for the browser on all devices - Translating the whole pages of the site and projects to English language in order to expand the scope of the office work inside and outside the Kingdom.

1- Webste desing:

Developing an engineering website design compatible with all devices (computer – laptop – tablet – mobile), in Arabic and English, in addition to linking it to social media pages and configuring it for search engines.

Website components:

Home page: contains an introduction to Almasah Engineering Office, the vision, mission and office values.

In addition to the numbers of the most prominent achievements such as the number of projects, the number of years of experience, and the number of clients up to the date of website lunching. We have also included headings and a brief description of the services provided by the office, and then included selected projects in residential, commercial and service engineering design, logos of the most prominent clients, a section for contact that includes contact numbers, e-mail and social media, in addition to the contact form and office location on Google Maps in addition to Office reviews on Google Maps.

Our work page: contains the most prominent office projects in engineering design. A diverse sample was chosen to highlight the areas of residential, commercial and service work, and different architectural styles in design.

Projects pages: consists of three-dimensional snapshots in addition to the project description with the mentioning of its most prominent information such as the project name, location, area, client, and project cost. Finally, a section for sharing the project page on the social media in addition to a form and contact numbers.

1-1 Speeding up the website and reducing its size:

Compressing the website’s files and codes, reducing image sizes to fit screen sizes, and using high-speed and secure CDN to encrypt the website data.

1-2 Publishing the website on search engines and linking it to analysis tools:

Publishing the website on search engines (Google – Bing, Yandex) and linking it with analysis tools such as Google Search Console and Google Analytics, and prepare monthly reports to include important statistics such as: the number of website visitors, the geographical location of visitors, the most visited pages, the percentage of mobile, tablets and computers users.