Case Study
GYM Studio Website Design – Lifestyle Studio
Scope of Work:
- Website Design
- Fitness Calculator Development
- Search Engine Optimization
Project Brief:
Certified trainer Nouf Nasser, affiliated with the International Federation, established her own studio, Lifestyle, in Al-Rayyan, Qatar. Recognizing the importance of expanding her reach in the digital world, she turned to Desline for their expertise in developing GYM studio website design.
The primary objective was to develop a GYM studio website design that is aligned with Nouf’s vision, showcasing her fun and accessible nutritional and training programs. The website aimed to provide her target audience with the necessary information and serve as a valuable tool to attract fitness enthusiasts.
Challenge
Lifestyle Studio, with its emphasis on healthy food and sports, required a distinct and customized website that aligned with its brand direction.
Solution
By combining design and marketing expertise with a fitness-oriented mindset, we crafted a website that not only showcased the vision of trainer Nouf Nasser but also served as a practical tool to support visitors in their pursuit of her engaging and user-friendly nutritional and training programs.
Website Design
Home Page:
The fully prepared home page of the Lifestyle Studio website offers easy access to essential information for fitness enthusiasts. It begins with an introductory profile of coach Nouf Nasser, highlighting her notable achievements, accompanied by captivating images of the gym. The page also showcases six key advantages of the club’s training programs.
Visitors can explore a range of health explanation videos carefully selected as samples, providing valuable insights. Subscription packages, personal training options, and access/contact information are readily available for interested individuals.
Moreover, the website presents inspiring personal success stories from trainees, accompanied by animated images and motivational texts that encourage immediate engagement in training activities.
Subpages:
Training Videos:
Fitness Calculators:
One of the most captivating pages on the website is the Calculator page, which is equally fascinating for both us and our visitors. It features three calculators that provide valuable insights:
Ideal Weight Calculator: This calculator enables users to determine their ideal weight based on their height and gender, helping them understand what weight range is most suitable for them.
Body Mass Index (BMI) Calculator: With this calculator, visitors can assess whether they have an optimal weight based on their current height and weight. It calculates the BMI value, which is a widely used indicator of overall body composition and health.
Calorie Calculator: Arguably the most essential calculator, it determines the average daily calorie intake needed by the body, taking into account factors such as age, gender, height, weight, and activity level. This calculator provides valuable guidance for individuals seeking to maintain a healthy and balanced diet.
These calculators offer practical tools for visitors to gain insights into their weight, body composition, and caloric needs, enhancing their overall fitness journey.
Search Engine Optimization
Speed up & compress website files:
Our accelerated strategies have yielded impressive results:
Visits increased by more than 100%: The implementation of our digital marketing techniques and search engine optimization strategies has significantly boosted website traffic. The increased number of visitors indicates a higher level of interest and engagement with the Lifestyle Studio.
Search Engine Indexing:
75% of website visitors build their trust from their impression of the design
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