Case Study
Online Store Logo and Visual Identity – Business Directories
Scope of Work:
- Logo Design
- Brand Guidelines
- Printables Design
- Digital Branding
Project Brief:
Business Directories is a project that helps projects and workers in the fields of supply and sales reach their customers by providing them with lists and phone numbers of targeted establishments, as a digital product with a large, fully equipped list.
Logo Design
The shape of the logo indicates the main product offered, which is a file containing lists of establishments. The letter Qaf was used in the Arabic language, taken from the first letter of the word (lists).
Brand Guidelines
We carefully defined the usage guidelines for the Business Directories logo and identity, including specifications for icons, colors, fonts, patterns, and backgrounds. This ensures consistency and coherence across various applications and platforms where the logo will be used. These guidelines help maintain a unified and professional brand image for Business Directories.
Printables Design
As part of our comprehensive design package, we created a range of essential materials for Business Directories, including correspondence papers, envelopes of various sizes, and business cards. We meticulously prepared two copies of each file to ensure optimal results. One copy was specifically formatted for printing and cutting, ensuring seamless production. The second copy was a realistic mockup that provided a visual representation of how the printed materials would appear. This allowed our client to preview and evaluate the final output before proceeding with the actual printing process.
Digital Branding
We created a comprehensive set of templates for posts, stories, and social media banners that align with the design of the Business Directories logo and identity. These templates maintain a consistent visual style and reinforce the brand’s messaging and values. Additionally, we designed custom highlight icons that complement the overall aesthetics of the logo and identity, further enhancing the brand’s presence on social media platforms.
Your company logo is your customer's first impression!
Did you like the project? Share it ❤